Saving, investing and making money with technology

Tag: blogging

Blogging for Profit Begins With a Long Term Plan

Many people dream of blogging for profit, and this goal
is not far beyond the reach of someone with average
intelligence, a willingness to work hard, and a basic
grasp of blogging technology. However, very few
people manage to reap the profits they want from their
blog. Most people who attempt to make money with
their blogs do not succeed for two reasons. Often,
bloggers have unrealistic expectations of how fast their
readership will grow and how much money they will
make, and when these expectations are not met the
disappointment can crush the desire to continue
blogging. The other trap that many bloggers fall into
has to do with lack of planning. If you want to turn a
profit as a blogger, the key to success is to make a
realistic plan and stick with it.

To succeed at blogging for profit, the main thing that
you will need is a large readership. The higher your
traffic, the more advertisers will agree to pay you.
However, cultivating the regular visitors that you will
need in order to make a profit isnt easy. As more and
more blogs appear each day, having a great idea or a
wonderful writing style is no longer enough to get
attention. You need to be able to market your blog
effectively.

Too many bloggers spend all of their time writing posts
and almost no time marketing their project. To be
certain, updating as often as you can is a great way to
keep your blog high on blogrolls and high in blog
search engines like technorati, and once your readers
know that you update frequently they will return to your
site on a regular basis. However, it does not matter how
often you update if nobody is reading your page, so dont
skimp on the time that you spend drawing visitors to
your site. To make your dreams of blogging for profit a
reality, try decreasing your number of posts and using
some of that time to draw new visitors by setting up
link exchanges with other bloggers, making contacts in
the blog community, and following other established
modes of winning traffic.

Of course, even if you are a marketing genius or have a
really great idea for a blog, success is not going to
happen overnight. Building the kind of readership that
blogging for profit requires takes time, and in all
likelihood it will be at least several months before you
are able to turn much of a profit. Try to stay committed
to your blogging project during this initial rough period.
To stay motivated, set goals for how often you will
update and how many readers you want to attract, and
then reward yourself for sticking with your plan.

Continue Reading

Building Relationships with Your Blog Readers

When you are working to turn your blog from a hobby into something that makes you real revenue, one of the most important things to remember is that it’s all about relationships. Relationships are essential when it comes to blogging success because this is what’s going to ensure you have loyal traffic, and it’s also what will allow you to strengthen you affiliate marketing efforts.

When you build relationships with your readers, they’re more likely to see you as trustworthy, which in turn means they’re also more likely to buy the products you’re recommending through your affiliate marketing program. The result? More money.

Below are some simple tips you can follow to strengthen your bond with your readers.

Give Your Readers What They Want…And Need

It’s essential that you think carefully about your audience and who you hope to target throughout every step of the process required to build a new blog. Only when you have an in-depth understanding of your audience are you going to be able to create consistent content that is valuable to them. This means your posts and content are going to solve a problem, help them achieve a goal, appeal to them on an emotional level, or give them some kind of insight that’s relevant to their lives.

Create Discussion In Your Comments

If you take a look at some of the best blogs, there’s something many have in common, and that’s an active comments section under each post. If you want to start making money from your blog, work to cultivate pertinent discussions in your comment boards. When people share their thoughts and questions, make sure you’re responding. It’s this two-way dialogue that’s going to not only help you build individual reader relationships, but is also going to show your general audience that you care about what they have to say and that you’re active on the site.

Be Authoritative

If you’re going to post something on your blog that might need an external reference link to back it up, make sure you include that. One of the fastest ways to destroy relationships with readers is to post something that’s factually incorrect, and it can completely destroy the credibility you’ve worked so hard to build.

Go Through Multiple Channels

Beyond just focusing on creating reader-driven, quality content and engaging with your readers in the comments section of your blog, it’s also important to go through other channels as well. Make sure you’re reaching out in as many ways as possible and different formats. For example, remain active on social media and consider sending out a weekly or monthly email newsletter to your followers. These are just a few more ways to put a “face” to your blog and let your readers get to know you.

As a final note, it’s important to build relationships not just with readers, but also with other bloggers in your niche, so link to their sites, work on guest posting opportunities and speak out in their comment boards as well. This will not only help you build a network of fellow bloggers, but you can also gain exposure.

Continue Reading