Money and Technology

Saving, investing and making money with technology

3 Reasons You Could Use More Money Today

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Life is about money. There isn’t much of an argument against that fact. It drives the world, and while people would like to think that life, in fact, is about more meaningful things like love and eternity and all that, the reality of the matter is that without money, life becomes increasingly harder to live.

Now just because somebody has more money than another person doesn’t mean that they’re happier, but it does help one reach certain goals and aspirations they have in life when the little green bill is available in stacks to pour into the pockets of those who make the world turn. If you’re curious as to how money helps people make it in the world in all aspects, here are some examples:

Education

If you live in the United States and you’re of college age, you can attest to the fact that life would be much easier if you had money to simply pay for college. Student loans are held by 40 million Americans and account to 1.2 trillion dollars in debt. The issue is not with the loan companies. It lies with the college system.

Why is a textbook $200 dollars? Why does it cost a student anywhere between $10,000-$50,000 dollars a semester to get a degree? For the people who have the money to pay for the schools that get you the connections that get you places, this is no big deal,  but for everybody else, it is. That’s one reason you could use more money today.

Travel

Everybody says that when you’re young and unattached it’s a good time to go and see the world. However, when was the last time you met a young and unattached person who had money that wasn’t funneling their entire life into working 3 jobs so that they could pay for school? Travel is very important and will give a person some of the best experiences of their life. If you had more money today, you could do it. But that’s the whole issue, isn’t it?

Skill

Let’s assume that you’re the entrepreneurial type for a minute. Whether you’re an artist, a photographer, or a person who wants to make their passion into a business, you have a hard time doing that without funds. As a musician, you need music equipment. As a photographer you need cameras and lenses, as a person who wants to become a home flipper, you need a way to master your skill. Money is the means to get that done. Of course you can get creative, but if you had a little more money today, wouldn’t it solve so many problems? Whether it’s skill, traveling, or education, money makes it happen. Best of luck for acquiring it.

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Camera Offers You Cannot Refuse

When it comes to photography, you need to give it your all. It’s a profession where your success depends solely on your passion and expertise. This is why it’s important to remind yourself why you love what you do. However, besides passion, photography is also very difficult to sustain financially. So, don’t be surprised if your account balance doesn’t really agree with spending on that super-expensive but mind-blowing camera you just spotted on an online deal. Some camera offers only last for a few hours, but you’ll be surprised at how much you can save if you snag one of those deals.

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So what can a budding photographer do? If you’re just a camera away from realising your potential, then some of the cheap cameras in India might seem like they’ll do the trick, but is that what you’d like? Well, there’s always the option you probably won’t prefer; buy cameras online at the best price, since online shopping is all the rage. But, they aren’t going to come cheap, are they? Well, here’s exactly what you need; pay in instalments!

Here’s how digital cameras online shopping can turn out to be the best kind of shopping you’ve ever done.

Why use EMI Card for Online Shopping?

EMI stands for Equated Monthly Instalments and is a recurring term in the jargons surrounding loans, mortgages, and banking. So, how could an EMI possibly help you out when it comes to online shopping? Well, what if you could pay for an item or product you purchase online with instalments? It simply means that you don’t have to pay the full amount up front. It’s only too easy to understand how this can come in handy for every online purchase you make. This holds true when you realise that digital cameras aren’t the cheapest products to buy. The latest digital cameras aren’t going to come cheap, and will probably be a lot heavier on the pocket than you imagine. This is where the EMI card comes in.

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Looking beyond digital cameras, any electronic appliance or item purchased online can come at a hefty price, even though it may be lower than the market price (MRP) for the same product. Then there’s also the possibility of wanting a return on your purchase if you’re not necessarily happy with it. This would also save you from paying the full amount up front, and facing an immediate loss that might prove to be financially damaging.

How can you get started on EMI payments?

Some banks, if not all, have started giving their customers a chance to apply for an EMI card. These cards come with various benefits that change with each bank and NBFC. The usual benefits include zero down payment, and almost NO documentation. Some banks don’t even charge a processing fee for the issue of the EMI card.

This card essentially serves as a pre-approved loan that you can use for all payments made online. However, if you’re careful enough in choosing the bank/NBFC from which you take the EMI card, you can also rake in a few other benefits. These include pre-approved offers from various retailers and manufacturers. Also, when opting for an EMI card, keep in mind its validity across various online portals; the more places it’s valid in, the better it is for you.

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Cameras are quickly getting smarter and smarter day by day, so it only makes sense for you to want to own the best and latest of digital cameras online. And yes it is possible, you can buy cameras online at the best price, and even get the option of paying it through your EMI card! What more could you possibly need? As for what you’re looking for in a camera, it could be anything from something that gives you more control over your lens, or something that’s fully automatic. There’s always going to be something that fits your need perfectly!

There are in fact, cameras that give you a hundred per cent control over the exposure, aperture, lens, and what not. The camera offers today are both unbelievable and irresistible! If you haven’t already looked up the latest advancements in digital cameras, especially if you’re worried about the price, then now’s the best time. With these easy EMI payment options, you’ll never have to worry about the perfect camera being out of reach.
Get More Deals:  https://www.bajajfinserv.in/finance/shop-on-ecommerce/shop-on-ecommerce.aspx

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Building a Business on Profits Alone

untitledIn the age of recession, the bedroom entrepreneur has thrived. This is someone who has managed to grow their business from the ground up into something influential worldwide, usually utilizing the power of the web. Such huge growth is due in no small part to the proliferation of entrepreneurial ideas blasted across our Television screens; shows like Dragons Den and The Apprentice which offer investment to the lucky few. However, for every business seeking investment, there are hundreds more that have selected an alternative route; building a business on profits alone, also known as bootstrapping.

This is an area in which I have a lot of personal experience. Having started the SmartBuyGlasses Optical Group with no investment at all (except for a lot of time!), the company has now grown to be a leading designer eyewear e-retailer selling in over 35 countries and with over 150 employees globally. With this experience, I can really appreciate the importance in having control over key decisions, which is essential in a company that is just getting started. This is one of the major advantages of bootstrapping. Here I lay out 6 tips to help anyone wanting to go down the same path.

Have Passion in the Product

When starting any business it’s important to be devoted to what you are selling. How can you expect other people to buy when you don’t really care what you sell? This is especially important when bootstrapping as you will eat, sleep and breathe your product for a long time. It’s rare that a business will deliver huge amounts of profit within the first two years and as such you’ll be doing a lot of work for what looks like little reward. It’s this passion in the product that will differentiate between those who give up and those who continue on to success. One of the reasons I decided to found my company was my passion for the product. Having been a glasses wearer most of my life, I always found it difficult to find a pair of glasses that were exactly what I wanted. Physical retail stores tended to stock the same things, best-sellers dictated by the brands themselves and this really limited my choice.

Be Financially Thrifty

The things that look like necessities probably aren’t. Whilst receiving investment usually means that you can grow your team, your premises and your infrastructure fast, it tends to also create a lack of understanding of the financial importance of being savvy. Without investment, every financial decision and detail is scrutinized. This means that while you may believe that a fancy new office is essential; in reality that money could be put to better use. For a long time, our office was a bedroom as we knew that renting a space would eat into any profits we were making. It was only at the point where the space became too small that we expanded. After starting with that one office come bedroom, we now have operations in Italy, China, Hong Kong, Australia and the US.

Network Your Ass Off

Networking is an essential business skill that every entrepreneur needs to finesse. In bootstrapping a business, it’s unlikely that you’ll have huge expenditure for PR or advertising. This is where networking can really come into its own. You can use your contacts to connect you to people who could get you exposure, offer advice or even ask for a favor. At the very least, the more you network, the more you learn and the more you can increase awareness of your company.

Hire Smart

A successful company is rarely a one man operation and as such you’ll need the right people to help steer your ship in the right direction. It’s all about employing smart. One of the initiatives at my company was to create our own global e-Marketing Institute, offering people from all over the world the chance to come and learn hands-on marketing skills in a real business environment. That way we were also able to native speakers to help the business expand into other markets.

Put Your Profits Back Into the Business

This one is simple. If you’re not receiving financial investment then the only way you’ll be able to grow is by investing profit back into the business. Look at your projections for the following year and see what you think you’ll need to invest to achieve these targets. It could mean taking a lower salary or even no salary at all (like we did for many years). Loans can seem like an attractive option for a quick capital injection but this will only put more pressure on the business which can be especially dangerous in an uncertain economic climate.

Accept Investment When the Time is Right

Bootstrapping ensures that you can make decisions easily and respond to the market fast. There will most-likely come a time however when investment becomes a viable option. It’s at this point that you need to be willing to let go a little and that by seeking such investment, the gains can be substantially higher.  Raising capital once your company is successful and sustainable puts you in the drivers’ seat to select the best investors at the right terms.

For more information, check out their E-commerce site, blog and eye health center.

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Xiaomi Mi 6 Price and Specs Leaked in very Known Xiaomi Store

Xiaomi mi6 leaks specs and price

As happen to any upcoming device, the Xiaomi Mi 6 is also associated with its fair share of leaks and rumors. The newest rumor and leaks are coming from a well know Xiaomi mobile selling online Store, which shows a high end specifications and price for upcoming Xiaomi Mi6 phone. If we consider these listed specs on offer at Mi store, it would be safe to say that this is absolutely a different device from Xiaomi that hit Geek bench not long ago. The timing is a little different, given as Mi 5S leaked out some days back, and this takes away a little bit of curiosity from already-shaky leak; if we consider all these things, then it should be treated as a rumor.

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If we talk about this leaked Xiaomi mi 6 price as shown above in generic place holder image, it will costs 499 USD which seems quite near to recently launched iPhone 7. In this price the users will get a smartphone with a 5.2 inch display and a 1920 x 1080 resolution; nice quality for simple usage, but not sufficient for Virtual reality. This device comes with MIUI 8 that is recently launched by Xiaomi in China, here the android version is not listed but as rumors said OS is considered with code name “N”. Here Android has recently launched Android Naugat OS so we can assume that Xiaomi mi6 will comes with this OS. Xiaomi mi6 is rumored to run on Qualcomm Snapdragon 830 processor with Adreno 540 GPU, and supported by 4GB of RAM. Combination of this processor with 4 GB of RAM push the pixels to a low-resolution display which promises some serious performance, if these specifications are to be trusted. Moving toward the camera side, the Xiaomi users will get a 16 MP rear and 4 MP front facing camera. Xiaomi mI 6 will be powered by a battery of 3,000 mAh which seems good. The internal storage is set at 64 GB, but there are no signs on availability of external MicroSD slot.

In above leaks there are also lots of sensors and some new features which were never introduce in Xiaomi Mi series smartphones. Like we say there are fingerprint sensor which was not before but not sure about the pclace where it will be like on back side or at home button. There is NFC called as near field communication this features is comes with apple smartphones and some other phones as well. Its quite useful and has a great scope in future as well for payment through mobiles and many more things. Along with these new features its will have some generic features as well like 3.5 mm headphone jack, Wifi 802.11 a/b/g/n/ac and Bluetooth 4.2, 2G and 3G bands. LTE looks to be TDD-LTE. The phone will have a dimensions as 248.55mm X 71.2mm that weights around 135gms.

Although, we cannot guarantee or rely on these Xiaomi mi 6 price and specs, as there are so many rumors before any Smartphones launched. In the above leaks there are some specs and price as well does not seems perfect or true. But with all such leaks and rumors we can assume that Xiaomi mi 6 will gonna be master of all its predecessors.

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All You Need to Know About the 6 Types of Internet

As fiber-optic internet grows in popularity, you may be reconsidering the internet options available to you. Internet providers vary depending on your location, and it’s likely that you have one to two Internet Service Provider (ISP) options. Take a look at the different ISPs available in your area, and keep reading to find out which type of internet is best for your needs.

  1. Dial-Up

You may not hear much about dial-up anymore, but it’s still a viable internet option—AOL currently has over two million dial-up customers. Dial-up transmits the internet signal through phone lines, which makes it one of the only internet types available in rural areas. Though dial-up generally offers a slow internet connection, it is often a very affordable choice.

  1. DSL

DSL uses copper telephone lines to transmit data, and speeds average 12 Mbps. Another benefit of DSL connections is that they are not shared with your neighbors, so you shouldn’t experience slow speeds at busy times. There are two types of DSL connection: ADSL, for people who require high download speeds but don’t do much uploading, and SDSL, which is often used by businesses that need high download and upload speeds.

  1. Satellite

Satellite internet is accessible to most consumers because it requires only a satellite dish at your location to communicate with a geostationary satellite orbiting Earth. Because the signal needs to travel such a long distance, satellite internet speeds can often be slow and subject to lagging, or latency.

  1. Cable

Cable internet is delivered through coaxial cables, which is why it is easy to pair with a cable television subscription. Speeds can reach up to 150 Mbps, but you may have to share a network cable with other subscribers in your area. This means your internet speeds may suffer during peak usage times.

  1. Fiber-Optic

Fiber-optic internet may seem like a thing of the future, but 25% of the United States can now access it. It is still not available everywhere, however, because of the high costs of installing fiber-optic cables. Data is transmitted through translucent glass fibers, which provide some of the fastest internet speeds currently available—often up to 1 Gbps. Your internet speed partially depends on how close the fiber-optic cables come to your location: fiber-to-the-home reaches directly to your premises and is faster than fiber-to-the-node, which reaches a central distribution point and relies on copper cables to deliver internet to homes from there.  

  1. Wireless

Wireless internet uses radio waves to transmit data from your ISP to an antenna at your location. This type of internet connection is not yet available everywhere, but it will likely prove to be very popular due to its versatility and speed—especially among rural customers who do not have many other ISP options, and among travelers who do not have fixed locations.

Choosing the ISP for You

There are a few factors that will impact your internet service decision. It’s important to know which types of service are available in your area, and what speeds they provide. If your household internet activity is low, you may be comfortable with DSL or satellite. However, if you frequently work online and send or receive large files, you may want to consider fiber-optic or wireless internet.

Cost is another important factor for many customers. You may want to ask if the ISP has data caps, additional fees, or charges extra to rent a modem or router. Make sure you know exactly what your plan includes before you agree to pay a monthly rate.

If you’re still having trouble deciding which option is best for you, ask local friends and family about their internet experiences and if they recommend a specific ISP. You can trust them to give you a good idea of what to expect from each service provider.

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Bringing tomorrow’s tech into your new home

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Trying to build a home that won’t be a technological dinosaur in ten years certainly seems to be a challenge today.  Is this always going to be just a home?  Will there be an office in the home?  What will entertainment bring in the future? How do you plan for tomorrow while building now?

High speed internet

Bringing high speed internet into the home is now one of the highest priorities. Entertainment, home control, and home business are all becoming internet demanding.  Technology is shifting at the highest rate here.  Businesses at home or work from home opportunities will continue to expand.  Designing flexibility into how homes access and distribute data has to be a key thought.  Bringing business level internet into a home wasn’t a consideration just ten years ago, but now it is becoming a requirement.

Power

Though power hasn’t changed much, nor will it, how it is used has.  Environmental concerns are driving power use to less pull on circuits. Lighting is shifting more and more to LED based, low current use. Less power is being used in areas of the house that used to be high use.  Designing for changing use and control of power is a part of being ready for technological change.

Creating connection hubs

In order for you to be ready to integrate the cost saving and convenience focused technologies that are coming, access to specific areas of your home has to be factored in from the beginning.  Creating hub points that go to multiple locations will be a necessity in order to provide flexibility in design.

The hubs provide connecting points for multiple rooms to tie into trunk lines or major circuits.  Getting power or cables to the hubs can be a challenge unless you design for changes.

Imagine looking at maps of Europe.  Major rail lines and roads tie together cities or hubs, providing easy transit to and from different cities.  What are the major lines in homes?

The rails and roads

In her article on future proofing your home, Pat Curry quotes David Pedigo, senior director of learning and emerging technology for CEDIA:

“The only one way to future proof a home is to pull conduit to certain parts of the home,” he says. “That way, if a new technology comes out in three to five years, you’re ready for it. I’ve taught that for a decade, and no one has ever challenged me. It’s a lot cheaper to pull the wire now than go back after the fact and reinstall it.”

Why he states that, points to the long term need for solid connectivity via hard wire.  Wireless systems in the home can only bear so much traffic before they become bogged down by demand.  Hard wired systems designed for reasonably easy modification will actually give you more flexibility and greater connectivity.  

The key

Flexibility is the key word used in responding to the technological changes coming.  If flexibility is one of the first thoughts in the design, bringing new technology into the home will be greatly simplified.

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Investments and Technology For Long-Term Savings On Your Home

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Money, in some way or another, is the end all and be all with respect to your life goals. And technology, if used properly, can help you get there. But working with just those two broad categories isn’t enough. You have to find out how to make them work together with various facets of your daily life – such as dealing with your home.

And from that angle, you can start approaching concepts like home structural repair, green technology, alternative energy sources, systemic heating and cooling processes, and smart lighting control systems to make sure that everything in your home environment meshes with the proper intersection of finances and the latest equipment available.

Structural Repair

You can lose a tremendous amount of money though cracks in your home’s infrastructure, so you have to depend on the latest forms of technology for things that are developed by professional home maintenance companies. Small DIY jobs are fine, but when it comes to the big stuff where lots of money is going to be saved rather than lots of money being lost, either by energy leakage or damage, you want the pros to do it from the ground up.

Green Technology

Green technology, though initially expensive, will definitely save you in the long run as well. The easiest way to jump on the green technology bandwagon initially is to buy energy saver appliances. These will include everything like dishwashers, washing machines, furnaces, air conditioners, and even computer monitors. The more you have that’s energy efficient, the greater your monthly savings is going to be.

Alternative Energy Sources

Money and technology are going to coincide when it comes to your home with alternative energy sources as well. Specifically, by installing solar panels you can drastically reduce both your carbon footprint as well as your monthly energy bills. And every year, there are more improvements in the design and efficiency of these panels, so plan on this becoming more common and culturally accepted in the coming years as well.

Systemic Heating and Cooling Processes

The smart money’s on systems thinking when it comes to heating and cooling your home. There are appliances that do both of those functions, and imagine how much money you’d save not having to run your air conditioner and furnace for the whole house, but rather could do it on a room by room basis?

Smart Lighting Control Systems

New smart lighting controls systems aren’t just good on energy costs, they also have built in functions that turn lights off and on at regular times to prevent thieves from casing your house as well. In addition, new technology allows you to turn different parts of your home on and off with your smartphone or tablet.

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A Few Tips For Saving Money And Heartache On Divorce

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Divorce happens. In fact, looking at statistics for the United States alone, it appears that almost half of marriages end in divorce. Whether you go married for the wrong reasons, one of you was unfaithful, or you just can’t ever seem to get along; people get divorced for many reasons. In some states you don’t even need to have a reason in order for the judge to approve your divorce, you just have to admit that your marriage has broken down and there’s no chance of reconciliation.

Unless a friend or a family member gets divorced, it’s likely you don’t hear much about divorces, unless some big celebrity couple unties the knot. This is just proof that even the rich and famous have their own troubles in love. If you want to ease the pangs of divorce, on your heart and your wallet, here are some things that could help.

Seeking Marriage Counseling

Don’t jump right to the filing stage. If there is a chance you and your mate can work things out wouldn’t you try? Sign up for marriage counseling and see if you can work through your problems before you enlist yourself in the process of a lengthy divorce.

Divorces don’t happen overnight, and if you have children together with your spouse the time frame from filing to officially being divorced is often longer than if you were sans children. Counseling is definitely an important step if you do have children, and even if you can’t reconcile you should still get therapy for your children as well, to cope with the divorce.

Filing For A Waiver

To ease the money burden, especially if you are low income as it is, many states allow you to file a waiver for that hundred or more dollar divorce fee. You won’t be forced to stay with your spouse simply because you can’t afford a divorce. However, there are costs for paperwork and copies of paperwork, and for mailing paperwork to your spouse via certified mail.

While there is no waiver to get rid of attorney fees, if you and your spouse agree on your separation and have no assets to fight over (and no children) you can often forego the need to even have an attorney and do it all yourself.

Understanding It’s Not The End Of The World

Maybe you did do things right, and you married for love and all the other right reasons, but things still didn’t work out with you and your spouse. It’s important to understand that this isn’t the end of the world. There are still plenty of fish in the sea, and that flounder just wasn’t the right fish for you.

While you don’t want to rush right into another relationship, it is important to not close yourself off from the possibility to find love again. You also shouldn’t be afraid to seek out help, or therapy, if your divorce is causing you depression or other health issues.

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Opening Online Casino from Scratch

Does It Make Sense to Create an Online Casino?

In today’s world, electronic gaming business is actively developing. It’s no secret that a casino brings huge profits to its owner. This thought makes many people sleepless at night. But there is nothing hindering you creating an online casino whose proceeds will be certainly less than those of a real casino but sufficient to meet your needs. However, everything depends on you, your desire and budget.

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Creating an Online Casino without Investments

It is possible to open an internet betting house with a zero start-up budget, and you can find thousands of links on the Internet about how to do that. But in any case, you can not manage it without any outside help. Although the creation of an internet betting house may have some difficulties, investment of your forces and resources will certainly pay off in the shortest time. Under the investment, the purchase of the online poker software at evenbetgaming.com is the most important factor for the creation of any internet betting house.
We are pleased to share with you how to create your own online casino. But be ready that the establishment of a casino requires a lot of efforts and sometimes large investments; however, it all depends on your financial capabilities. You can do low cost, but to promote such a casino will be difficult.

License Will Make Your Online Casino More Attractive to Players

Like any venture, internet betting house require a license to conduct e-business. With the rapid growth of gaming websites, fraud and unfair play became a common fact. Thus, numerous crimes committed on the Internet make online players suspicious about services of gaming websites. Therefore, the first priority for you is to become a standardized internet betting house. After receiving a license to conduct gambling, online casinos confirm that they adhere to the common standards of the industry. In other words, licensing is a sure way to separate trusted internet betting house from cheaters. Of course, carrying out gambling activities on the Internet can be done without a license. However, you are sure to come across a number of legislative and bureaucratic barriers in order to earn a good reputation. It will also provide you with protection against dishonest players.

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Quality of Service Depends on the Server

When opening an online casino, it is very important to choose a worthy server since it will determine how your internet betting house functions. Here, all depends on your financial capabilities. Obviously, your server should possess three important qualities: security, stability and scalability. Owing to the fact that it is a determining factor in the success of your business, take the server selection seriously, and it is not worth spinning out money in this as you have to be confident in the quality of services provided.

Selecting the Provider

The most important step in your project is the choice of a software provider. Nowadays, there are is bunch of online casinos, and not to stay on the sidelines, it is necessary to constantly engage your online players and offer something more interesting than a standard set of online gambles. That a reliable provider will be of great help to you. Remember that cooperation with world’s leading gaming software businesses will cost you a very large sum of tens of thousands dollars. You can also buy an unknown software for a penny with no idea of how it works. It is advisable to find a balance between two possible options and find a provider able to create a customized software for your business. Anyway, it is important to remember about the reputation of the internet betting house you are going to establish and not about money that is spent!

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6 Tips on How to Market Your App

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App market is one of the most competitive markets today. With millions of apps being offered and the price of app advertising going continuously up, effective user attraction and retention have become extremely difficult things to do. Thus, app optimization and marketing are the keys to success today.

App store optimization can be an efficient strategy as it allows bringing new users in the long term. Here’re some tips that will help you to optimize and market your application.

Find the most relevant keywords

As trivial as it may seem, keyword research is something that should be done in the first place. Proper keyword research will give you a possibility to jump-start your marketing campaign by showing your app in the categories where competition is less severe, thus helping you to get good ratings and reviews.

Analyze what your competitors do

Before choosing a category for your app within the app store, you need to analyze the strategies your competitors use. It will help you understand competition level in categories you’re interested in and give some hints how users search for similar applications. Accordingly, if you choose the category with lower competition, your app will have more chances to be noticed.

Don’t neglect user reviews

User review is a valuable source of feedback. Be sure to check your ratings and read reviews and you’ll be able to track users’ reaction to the release of new features. Another important thing is to work with reviews. Show users that you appreciate their opinion and listen to their suggestions.

Ask users for feedback

Good rating is not something you should just wait for. You need to increase the possibility of getting a good rating by reminding users to rate your app when they’re feel happy with it. Another way to get a good start (if you have a great app, of course) is to invite some experts to test your app and rate it. Ask beta-users to write unbiased reviews.

Analyze what your competitors do

Before choosing a category for your app within the app store, you need to analyze the strategies your competitors use. It will help you understand competition level in categories you’re interested in and give some hints how users search for similar applications. Accordingly, if you choose the category with lower competition, your app will have more chances to be noticed.

Don’t neglect user reviews

User review is a valuable source of feedback. Be sure to check your ratings and read reviews and you’ll be able to track users’ reaction to the release of new features. Another important thing is to work with reviews. Show users that you appreciate their opinion and listen to their suggestions.

Ask users for feedback

Good rating is not something you should just wait for. You need to increase the possibility of getting a good rating by reminding users to rate your app when they’re feel happy with it. Another way to get a good start (if you have a great app, of course) is to invite some experts to test your app and rate it. Ask beta-users to write unbiased reviews.

The thing to keep in mind here is that when your app is approved in the app market, its review section will be completely blank. So don’t wait for the first review to be from an unknown user – ask someone you know or trust to leave an honest and unbiased review.

Create a self-explanatory and clear icon

Icon is one of the most underrated elements of the app. What you want is that your app stands out on user’s mobile device (if he or she has already downloaded it) or in the search. Accordingly, what you

need is an icon which will speak for itself but at the same time won’t be overloaded with details. As icon is shown in different parts of app market, you need to make sure that icon quality stays the same in different sizes.

Pro-tip: you can find the best performing icon by A/B testing different variants of it. There’re a lot of modern tools which allow A/B testing for iOS. Play Market even offers built-in tools for such things, which makes life of Android developers even easier. Just don’t forget to find balance between scientific and intuitive approach to icon design.

Don’t overlook screenshots

You can add up to 5 screenshots in iOS App Store and up to 8 in Google Play. You should use this opportunity to increase the visibility of your app and show how your app’s better than others. Highlight the most useful or interesting features of your app in the first two screenshots as they get maximum exposure (and in iOS App Store, these two screenshots are even shown in search results). This is a great way to catch user’s attention.

Author’s bio: Eugene Rudenko is a senior online marketing manager for Oxagile software development company. With over 10 years of experience, Oxagile accumulated vast experience in custom web application development and strong mobile app development expertise. The company also retains its position in IP video development market, providing video streaming and media solutions as one of its flagship competencies.

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